Ongoing SEO Checklist(s)
How long has the website been up and running - 2 ways to check.. - SEM RUSH - Moz.com
Make sure client has a SSL Certificate on their site. Mark "Yes/Completed" once installed. - Easy HTTPS Redirect - Force redirect of any outstanding HTTP pages - Ensure HTTPS listed in Settings
If Wordpress Site, Download .html plugin and install it on the client's website. See reference below for help: http://wordpresshero.com/tricks/add-html-extension-to-permalinks.html/
(Formally Google Webmaster Tools) Ensure Client has a new/updated Sitemap file. Mark "yes/complete" once confirmed.
Check for broken links, errors, and crawl problems. Use 404 Redirect Plugin to redirect any 404 errors
Please upload (bottom) current ranking report for client, prior to "live/start date" with MMG. Use reports.themediabeast.com
Please upload (bottom) current ranking report for client, prior to "live/start date" with MMG. Use reports.themediabeast.com
(10): Meta Descriptions and Page Titles
Does the Home Page Now Have The Focused Keyword In The Page Title? (Yoast)
Does the Home Page Now Have A Complete, Updated Meta Description With The Focused Keyword? (YOAST)
Are you using your H-1 Tag With The Focused Keyword? Is it before any H2, H3, or H4 tags?
Does the Home Page Now Have All Images Alt Tagged Correctly With Focused Keyword Strategy AND File Names? *Bulk SEO Image PLUG-IN
Does the Home Page Now Have All Images Alt Tagged Correctly With Focused Keyword Strategy?
SEM Rush - Organic Research *Export and send to Matt (monthly)
Entire Current Speed Load Time: Desktop
Entire Current Speed Load Time: Mobile
Directory Listings
https://www.themediabeast.com/directory-listings/
Post Scan - handle any listings that are not claimed
Speed And Compression
Run Monthly Test using WP-Smush Pro - Have Latest "Grade" on Dashboard
Using Hummingbird - Enable All Services, including Cache, and Javascript/CSS rendering.
Content (New)
New Content Ordered Matt has access
FOR THE MONTH - All Blogs MUST BE Fully Coded For SEO (Must have Green light), with Auto Social Posting Activated. Ensure EVERY post is fully coded, exactly as pages are. (alt tags, image names, H1 Heading, Page Name, Article Name, (keywords 3 times), and Meta Description.
Link Building
Ensure ALL Indexed Links (Twitter, Facebook, Google Plus, and YouTube) are linking "To", and "From" Client Website *Jetpack
Ensure All co-op vendors, badges, awards, editorials, posts, images, and logos link back to the correct source. Email each, requesting for links back to client site. **SEMRUSH - any broken links?
Include Any Successes Here (Page Rank, Speed Load Time, Etc.), and Challenges Client Is Facing This Month.